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◤CARRERA Story

SKU : CARRERA-STORY
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CARRERA
CARRERA was founded in 1956 in Austria by Wilhelm Anger Werker . As a sports eyewear maker, he was inspired by the Carrera Panamericana auto race. Twenty years later, they changed their name to Optyl International and devoted themselves to make motorcycle goggles and ski masks.
In 1964, Wilhelm Anger developed and patented the Optyl® material, which was a heat-hardened plastic, weighing 20% less than acetate, resulting in a reduction of allergic reactions and improved fit through a memory effect that provided permanent elasticity and dimensional stability. In 1974, the company was renamed CARRERA International and established a headquarters in Traun, Austria, and went to partner with automobile designer Ferdinand Alexander Porsche to develop the sunglass collection CARRERA Porsche Design.
In the 1980s, CARRERA sponsored sporting events such as the America’s Cup, the 1988 Winter Olympic Games (Calgary, Canada) and Formula 1 racing.
In 1996, Safilo Group S.p.A. purchased CARRERA and now have headquarters in Padova, Italy. The very well known Carrera sunglasses models Carrera Champion and Carrera Safari were created in 2008 and are the best sellers since. Same year the company established its assembly industry in the province of Zhengzhou, China...

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